James came in to show us a book weighted more towards design, but with
some nice sparky ideas throughout. Like this one for Laura Ashley fleet livery:
We gave James a Mercedes-Benz brief to create some point-of-sale that
explains how it was actually Mercedes that invented the car.
This was one of his ideas -
We showed it to the client. They liked it. In fact, it was one of the ideas
approved to go forward into full design.
We also loved this idea. An arresting visual, linked with the line:
What would your view on the road be
if we hadn't invented the car?
You can contact James at -
jamesyoung1982@yahoo.co.uk
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